DDMA

Experimentation Heroes

7 November 2024

The very first edition of DDMA Experimentation Heroes (formerly known as the Dutch CRO Awards) is a fact. Check out all photo’s and released slide decks now.

Recap 2023

What we do

About Experimentation Heroes

The heart of the event lies in highlighting the very best work in Experimentation  and the heroes who are behind that. Each case will be extensively explored, providing you with practical tips and actionable insights that you can apply to your own business endeavors. Discover the secrets behind their success and unlock a world of inspiration and knowledge divided over the following topics:

  • Conversion
  • Omnichannel
  • Experimentation Culture

In addition, several keynote speakers will take to the stage, covering various experimentation topics, divided over three tracks. Get your tickets now!

Experimentation Heroes 2023 is over. See you next year!

New name, new form

With the first edition of DDMA Experimentation Heroes (formally known as the DDMA Dutch CRO Awards) the program has been completely revamped. Previously, it consisted of a series of presentations by all nominees and keynotes. Now, the schedule is divided over three different areas, each with its own theme. Visitors now have the opportunity to choose the cases that interests them the most and delve deeper into them. Additionally, the event is fully English-speaking for the first time. Tickets are available from today at experimentationheroes.com.

As the event reaches its climax, we will announce the winners in each category, recognizing the exceptional achievements of some of these Experimentation Heroes.

Experimentation Heroes 2023 is over. See you next year!

Who should definitely attend?

These are just a few examples of roles that could benefit from attending Experimentation Heroes.

  • Marketing Manager
  • Online Marketeer
  • CRO Specialist
  • E-commerce Manager
  • Digital Analyst
  • UX/UI Designer
  • Web Developer
  • Copywriter

It’s important to note that attending the event is not limited to specific job profiles. Professionals from various disciplines can derive value from the knowledge exchange and networking opportunities.

Nieuws

PostNL, TomTom en DELTA Fiber winnen DDMA Experimentation Heroes

PostNL, TomTom en DELTA Fiber winnen DDMA Experimentation Heroes

DDMA, branchevereniging voor data en marketing, maakt vandaag bekend welke Experimentation Heroes in de prijzen zijn gevallen. PostNL, TomTom en DELTA Fiber gaan met de winst naar huis in respectievelijk de categorieën Conversie, Experimentation Culture en Omn…

Optimization vs Personalization: How They Differ, Can Collaborate, and Learn from Each Other

Optimization vs Personalization: How They Differ, Can Collaborate, and Learn from Each Other

While website optimization, achieved through A/B testing and various research methods, represents a more commonly practiced approach, personalization is still emerging. We definitely see more companies embracing Conversion Rate Optimization (CRO), testing and …

Introducing the Experimentation Loop

Introducing the Experimentation Loop

Take a look at the history of technological progress. You can see that advanced technology did not come out of the blue. It evolved with one advancement becoming the foundation for another. For instance, the smartphone industry stands on the foundation of nume…

News archive
Back in 2022

Dutch CRO Awards 2022

On Thursday, November 3rd, 2022, the winners of the 6th and final edition of the DDMA Dutch CRO Awards were announced. This year, the ceremony was held live at B. Amsterdam in Amsterdam, where all the winners were recognized for their exceptional achievements. If you’re curious about who took home the top prizes in each category, be sure to check out the retrospective.

Back in 2022